Program Hooks Dieters with $1 Million Challenge FSI Report: Jan. 2, 2005 Not-So-National Brands Exclusive packaging isn't just for mega-retailers anymore Exceptions to the Rule No matter how many formal directives and spec sheets a retailer might print, the reality is that a lot of in-store marketing policies remain inscrutable. Pepsi 'Polar Express' Tie-in Shoots for 'Retailtainment' Pepsi Rings Out, In New Year With Raft of Rebate Offers Tom's of Maine Takes a Trip to the Dentist P&G's 'brandSaver' Revisits Special Olympics Jell-O Molds a Holiday Offer with Help from Dole Foods Sam Adams Taps into a 'Monster House' Promo First Previous 497 498 499 500 501 Next Last