Culture Club: Ethnic Marketing at the Point-of-Sale Ethnic marketing is rife with challenges and opportunities for brand marketers who understand their audience. Super Heroes Fly Into Stores in Milk Promo Marketing program includes displays offering DC Comics magazines Jack Link's Intros Rusty Wallace Beef Jerky Squirt and Sunkist Make a Summer Splash Attention: Beach Boys and Sun Bunnies Differentiating Pepsi ONE American Greetings Beyond the Holidays Just Born Races into NASCAR Promotion Peggable Batteries Expand Rayovac Line Dr Pepper/Seven Up, Touchstone Pictures Team Up Starbucks Enters Supermarkets with Modular Merchandiser Leveraging Your Sampling Program Surge Hockey 3-in-1 Iceman Features Foosball-style Game First Previous 466 467 468 469 470 Next Last
