FSI Report: March 13, 2005 P-O-P Shows Undergo Defining Name Changes Purple Reign New Product Pacesetters 2004 A look at the most successful launches of 2003-2004 Motrin Muscles into Homes Huggies Saves and Plays Packaging Strategies: Color as the Point of Difference Dove Lathers Up for Drugstores Pepperidge Farm 'Garfield' Tie-in A case study from the Promotion Marketing Association's 2005 Reggie Awards Quilted Northern Komen Sponsor Activation A case study from the Promotion Marketing Association's 2005 Reggie Awards Jelly Belly Flavor Adventure A case study from the Promotion Marketing Association's 2005 Reggie Awards Prilosec OTC Launch at CVS A case study from the Promotion Marketing Association's 2005 Reggie Awards First Previous 418 419 420 421 422 Next Last
