FSI Report: March 16, 2008 Old Spice Goes 'Semi-Pro' NASCAR Drives into Retail Familiar Brands Await the Final Four FSI Report: March 9, 2008 Pepsi Delivers the 'Stuff' P&G's brandSaver is Safe to Drink FSI Report: March 2, 2008 P&G Airs its Laundry at Wal-Mart Feature: Shopper Segmentation Update Shopper segmentation has been around for decades, but better research capabilities are making it more crucial to strategy. First Previous 383 384 385 386 387 Next Last