FSI Report: May 31, 2009 Halos v. Heroes How long it will take the U.S. to emulate European models, where private label share hovers around the 50% mark? Building a Shopper Marketing Department Whether it falls under marketing or sales, the principle remains the same -- structure should follow strategy Publix, Campbell's Inspire Family Bonding Walmart's 'All You' Magazine: May 2009 Brands Stage an Entrance at Drugstores Packaged to Please Brands use shopper insights to determine what color, function, shape and messaging will satisfy shoppers General Mills Cashes In Bumble Bee Runs Toward October P&G's brandSaver Takes Quick Look at Beauty First Previous 372 373 374 375 376 Next Last