Summit 2011: Kimberly-Clark Aims for the Sweet Spot P&G's Shirley to Step Down P&G Taps Laviz to Head Digital Coca-Cola Distributes 'Shelf-Savvy' Handbooks Organizes shopper marketing challenges for employees ConAgra Provides a Center-Store Solution Shelf set targets shoppers looking for microwaveable convenience meals Kellogg's Adds Mobile, Events to 'Special K Challenge' Shoppers can manage meals, snacks and a shopping list with app It's a Go on Green Popchips Campaign Taps Fitness Celebrity's Appeal Partnership with Kroger furthers healthy positioning K-C Reaches Hispanic Moms Through Kids Kleenex 'Sneeze Catchers' campaign has children drive parents to regional promotional events, sweepstakes Pampers Program Supports Hispanic Mothers Online and sampling efforts target parents with coupons, sweepstakes First Previous 321 322 323 324 325 Next Last