Publix, Unilever Reward the Home Team Unilever Puts Its Starting Lineup in Play Walmart Helps Celebrate Oreo's Centennial Campbell Names Pepperidge Farm President Cottonelle Rolls with New Designs Toilet paper line leans on designer roll covers to spur purchase P&G Reinvigorates Ivory Brand Campaign and new packaging target moms with value/simplicity message Effie Names Shopper Marketing Award Winners Winning campaigns to be feted at April 17 Summit βCelebrationβ Black Box Wine Creates a Buzz Constellation Brands uses sampling and word of mouth to change perception of boxed wine Purex Offers Proof to Target Shopper: Mom Henkel brand debuts laundry UltraPacks using 'try it, you'll like it' sampling tactics Unilever Stages Events for Hispanic Market 'Disfruta' program promotes 15 brands through interactive events at West Coast chains First Previous 301 302 303 304 305 Next Last