Client: PepsiCo, Purchase, NY
Product(s) Promoted: Cold single serve product
Distribution: Any store channel that supports ice-down sampling
Number of Stores: 1,500
Production Run Quantity: 5,000-10,000
Introduction: 1/1/08
Intended Duration: 6-12 months
Dimensions (H x W x D): 15" x 19" x 19"
Weight: 4 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Display Industries, Norcross, GA
Design of the Times 2009 Contest Declaration