Convenience Stores

Client: PepsiCo, Purchase, NY
Product(s) Promoted: 20 oz. and other cold single serve
Distribution: Midwestern Convenience Stores
Number of Stores: 3,500
Production Run Quantity: 3,500
Introduction: 4/1/09
Intended Duration: 6 weeks
Dimensions (H x W x D): 31" x 29" x 22"
Weight: 20 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Display Industries, Norcross, GA

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Design of the Times 2009 Contest Declaration

Client: Madden Communications on behalf of MillerCoors, Wood Dale, IL
Product(s) Promoted: MGD 64 Beer
Distribution: On-Premise, Off-Premise
Number of Stores: 836
Production Run Quantity: 836
Introduction: 4/1/09
Intended Duration: 3-5 years
Dimensions (H x W x D): 16" x 5" x 5"
Weight: 4 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: Everbrite, Greenfield, WI

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Design of the Times 2009 Contest Declaration

Client: Mike's Hard Lemonade Co., Seattle, WA
Product(s) Promoted: Mike's Harder Lemonade
Distribution: National distribution, focus on convenience channel
Number of Stores: Approximately 75,000
Production Run Quantity: Varies by element
Introduction: 3/1/09
Intended Duration: March-May 2009
Dimensions (H x W x D): 60" x 70" x 30"
Weight: 30 lbs.
Budget Category (U.S.): $26 - $50 (display only)

Client: Mars Snackfood LLC, Hackettstown, NJ
Product(s) Promoted: Dove Large Bars, Dove Singles, Dove Mini Cartons
Distribution: Convenience Stores
Number of Stores: 2,500
Production Run Quantity: 2,500
Introduction: 7/1/08
Intended Duration: Over 1 year
Dimensions (H x W x D): 19" x 7" x 8"
Weight: 1 lb.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Henschel-Steinau Inc., Englewood, NJ

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Design of the Times 2009 Contest Declaration

Client: DAS Distributors, Palmyra, PA
Product(s) Promoted: Portable Navigation Devices
Distribution: Love's Travel Stops & Country Stores and Pilot Travel Centers
Number of Stores: 700
Production Run Quantity: 700
Introduction: 5/1/09
Intended Duration: Permanent
Dimensions (H x W x D): 20" x 37" x 10"
Weight: 50 lbs.
Budget Category (U.S.): $851 - $900 (display only)
Producer: MTI, Hillsboro, OR

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Design of the Times 2009 Contest Declaration

Client: Glaceau, Whitestone, NY
Product(s) Promoted: Smartwater products
Distribution: Convenience Stores
Number of Stores: 100
Production Run Quantity: 100
Introduction: 8/5/08
Intended Duration: 3+ years
Dimensions (H x W x D): 34" x 16" x 16"
Weight: 45 lbs.
Budget Category (U.S.): $351 - $400 (display only)
Producer: Presence From Innovation LLC, Saint Louis, MO

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Design of the Times 2009 Contest Declaration

Client: PepsiCo, Purchase, NY
Product(s) Promoted: Pepsi and Crush
Distribution: Convenience Stores Nationwide
Number of Stores: 30,000
Production Run Quantity: 2,000
Introduction: 1/5/09
Intended Duration: 12 months
Dimensions (H x W x D): 1" x 12" x 1"
Weight: 2 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Diversified Label Images, Birmingham, AL

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Design of the Times 2009 Contest Declaration

Client: Madden Communications on behalf of MillerCoors, Wood Dale, IL
Product(s) Promoted: Miller Lite Beer
Distribution: Southwestern Convenience Stores
Number of Stores: Unknown
Production Run Quantity: 482
Introduction: 5/1/09
Intended Duration: 3 years
Dimensions (H x W x D): 19" x 14" x 3"
Weight: 5 lbs.
Budget Category (U.S.): $101 - $150 (display only)

Client: Dr Pepper Snapple Group, Plano, TX
Product(s) Promoted: Rose's Cocktail Mixers
Distribution: Convenience Stores Nationwide
Number of Stores: 1,000-3,000
Production Run Quantity: 1,000 of each
Introduction: 5/15/09
Intended Duration: More than a year
Dimensions (H x W x D): 75" x 96" x 24"
Weight: 735 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: NYSCO Products, Bronx, NY

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Design of the Times 2009 Contest Declaration