Retailers Fall for 'Sleeping Beauty' Strategies for Marketing Consumer Electronics at Retail Leading Category Captains An Instant Improvement Polaroid upgrades its instant camera and improves its merchandising 'Lord of the Rings' Rules at Retail A&P Breakfasts with Kraft and Pepsi Best Buy Uses In-Store TV to Reach Computer Customers Fuji Display Adapts to Retailer's Needs Drugstores Jumpstart Back-to-School Efforts Kmart Unveils Back-to-School Campaign First Previous 169 170 171 172 173 Next Last