People to Watch: Desiree Ortman, Black & Decker Shopper Marketing profiles nine exemplary in-store marketing professionals for the 2008 "People to Watch" series Kleenex Banks on Sampling Shopper feedback leads to displays, inserts carrying new tissue samples System Tracks Out-of-Stocks, Traffic Flow The Shelf is Watching You The privacy debate heats up as new technologies such as facial recognition, RFID and heat-mapping are deployed in stores. Hannaford Stars at Delhaize Sephora Shows its Scentsa Research: Campbell Soup's "What Shoppers Really Want" Creating Retail Value Through Simple Meal Solutions 7-Eleven Gets out the Vote Kroger Gets a Boost from Private Label 'The Hub': The DNA of ROI By segmenting their shoppers, retailers give manufacturers a scorecard from which to develop targeted initiatives. Social Networking and Retail Retail integration with social networking technologies is still in its infancy, but social networks are not to be overlooked by those gathering shopper insights. Cargill Rebrands Value Meat Cuts First Previous 147 148 149 150 151 Next Last
