LifeSavers Teams With Virgin Interactive Entertainment Buying Custom P-O-P A collection of articles that provide a blueprint for buying customized P-O-P solutions For A.T. Cross, Display Solutions Found by Looking to the System Miller Shows Its Cool P-O-P Purchasing: What Lies Ahead? Many see P-O-P purchasing methods changing, but not all agree on how the changes will occur Small, Select Group Speeds the Process Using a handful of vendors to supply all work keeps competition alive, cuts work, if right group is found Back-Up Strategy Aids Snackwell Coca-Cola's Ten (Display) Commandments P-O-P's Wave of the Future Some marketers are creating exclusive partnerships with vendors, but some are hesitant about commitment Hallmark's Marks Of Quality First Previous 98 99 100 101 Next Last
