The Point of Packaging Best practices in package design Seattle's Best Launches First Display NAPA Brake Pad Display Stops Traffic Vendange Sets the Scene for Home Entertaining 2003 P-O-P Trends Report The economic forecast for the coming year isn't exactly rosy, but that won't stop product marketers from lighting up store aisles with new merchandising programs and P-O-P. Rust-Oleum Combines Items for Floor Finishing Center Displaying the Outdoors In-Store Information Resources Report on Dollar Stores Highlights from the research firm's October 2002 channel report Displays Simplify Art Brush Selection Sweets Sales Get Sweeter Candy and gum products are gaining in-store visibility and stronger sales through creative packaging and P-O-P. Hall of Fame Profile: Chris DeMarco A profile of Pepsi's Christopher DeMarco Are Manufacturer Advertising and Retail Price Promotions Substitutes or Complements? Abstract from the Journal of Retailing (Volume 78, Issue 4) First Previous 165 166 167 168 169 Next Last
