Issues: Home Depot Merch Program Vexes Vendors Taking a New View of Category Management Looking Beyond Sales Data to Find Merchandising Insight 2004 P-O-P Trends Report: Retailer Attitudes Toward Vendor-Supplied Displays A survey of retailer executive attitudes and practices Midwest Fastener Adds Dowel Products, P-O-P Whirlpool Tests Oversized, Branded Fabric Care Centers Pediatric Packaging: Just What Mom Ordered Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers Panasonic Revamps Packaging for Women's Shaving Line Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers Home Depot's Marketing Comes Full Circle A Q&A with John Costello, Executive VP of Merchandising and Marketing for The Home Depot FTC Releases Slotting Allowance Report The Legend of P-O-P Consumer Purchase Observations Consumer attitudes about shopping in the supermarket, drug and mass channels A Beer for Every Occasion Labatt USA's diverse lineup of beers presents potential and challenge, and new, tighter processes ensure P-O-P meets the needs of all its brands, channels and customers First Previous 156 157 158 159 160 Next Last
