2002 P-O-P Trends Report Oregon Chai Rolls Out Display Tower Jim Beam Brands: A Shot of Pesonality Jim Beam Brands is targeting on-premise accounts with promotional programs that build on the personality and brand image of the company's products. Trinchero Family Estates ICEE Promotes Scooter Sweepstakes Hall of fame Profile: Steve Spetnagel A profile of Steve Spetnagel, merchandising and equipment manager for Coca-Cola Displays Support Smirnoff Ice Launch Perrier Rolls Out Wood Displays for Calistoga Bottled Water Cashing in on Convenience Competition, floor space and time are tight in the complicated but lucrative c-store arena. P-O-P is Served Consumers are spending more time and money in foodservice establishments than ever before, a trend that has created new opportunities to reach them with targeted P-O-P programs. First Previous 410 411 412 413 414 Next Last