Illuminated Displays or Signs

Client: Zima Beverage Co.
Producer: KCS Industries
Primary Design Company: Integer Group
Category: Thermoformed Plastic: Wall unit
Comments: Neo-neon offers a dramatic appearance at an affordable price. The bottle face was vacuum formed in a clear material to represent the product's taste. Existing tooling was used for the frame.

Client: Anheuser-Busch Inc.
Producer: Everbrite Inc.
Category: Motion, Light or Sound: Wall unit
Comments: This large, 30-inch-diameter wall clock attracts attention with neon hands and a neon ring around its perimeter. Each of the clock's hands must be continually powered as it sweeps around the face. This was accomplished with a lightweight, low-consumption power supply that provides brilliant illumination.

Client: Anheuser-Busch Inc.
Producer: Everbrite Inc.
Category: Multiple Materials: Sign
Comments: To reinforce the brand's cool, refreshing image, this neon sign has a flare-patterned, polycarbonate cover that simulates the frozen logo in a block of ice. The sign is designed to hang on a 20-degree angle -- the exact angle of the original logo design.

Client: Miller Brewing Co.
Producer: Thomas A. Schutz Co.
Category: Injection-molded Plastic: Sign
Comments: The client wanted a unique P-O-P display that would dominate the pool table area. A real, frosted-ice-block sculpture was duplicated in clear injection-molded components. Sophisticated assembly fixtures were developed to solvent seal the bottle into the ice block and assemble the block without mechanical fasteners.

Client: Fender Musical Instrument Corp.
Producer: Fiberoptic Lighting Inc.
Category: Motion, Light or Sound: Sign
Comments: Fiberoptics, which appear brighter from a distance, were used in this display to draw customers to the appropriate store department. The use of laser drilling, silkscreening and extruded cabinets helped keep costs down.

Product: Simmons and Beautyrest mattresses
Number of signs: 100
P-O-P company: Neon Glassworks, Louisville, Colo.
Distribution: Mattress specialty stores
Introduction: April 1994
Duration: Permanent
The MicroLite countertop neon sign for Simmons and Beautyrest mattresses was designed to attract the attention of passers-by.

Product: Miller Genuine Draft
Number of displays: 250
P-O-P company: Everbrite Inc., Greenfield, Wis.
Distribution: On and off premise
Introduction: January 1994
Duration: Permanent
Construction: Bar stock frame, screened backlit panel, neon tubing with glass beads, core and coil power supply with rheostat
Glass beads in the circular neon frame on this Miller Genuine Draft light box cause the neon light to arc and create a lightning effect. The Sharks logo can be changed to another design as needed.

Product: Point Special beer
Number of displays: 5,000 display bins; 1,500 neon signs
P-O-P companies: Phoenix Display & Packaging Corp. (bins), West Deptford, N.J.; KCS Industries (neon), Milwaukee; Sterling Promotional Corp. (inflatable rafts), Great Neck, N.Y.
Distribution: On and off premise
Introduction: November 1993
Duration: Semipermanent
Construction: Corrugated (bins); neon (signs); vinyl (rafts)