Countertop Displays/Mats

Clients: Lady Foot Locker, Reebok International Ltd. and Mattel
Producer: Medallion Associates Ltd.

Product: Pacific World Corp. Nailene artificial fingernails
Number of displays: 10,000
P-O-P company: Deerfield & Associates (designer), Calabasas; Bertco Graphics (manufacturer), Glendale, both of Calif.
Distribution: Mass merchants, chain drug and chain food stores
Introduction: May 1992
Duration: Promotional
Construction: Chip board
Putting the rebate form directly in front of the consumer is the goal of a display for Nailene fingernail products.

Client: Bailey Hat Co.
Producer: R.P. Creative Sales Inc.

Client: Wilson Sporting Goods Co.
Producer: Visual Marketing Inc.

Client: Gillette/Paper Mate
Producer: R.P. Creative Sales Inc.

Client: Tommy Armour Golf Co.
Producer: Johnstons and Associates Inc.

Client: The GeoCenter
Producer: Ruszel Woodworks Inc.

Client: Sony Corp. of America
Producer: DCI Marketing

Product: One Great Soap
Number of displays: 3,000
P-O-P company: Ledan Inc., New York
Distribution: Department stores
Introduction: May 1992
Duration: Permanent
Construction: Acrylic
Retailers are working themselves into a lather over a bubbler for One Great Soap.