Countertop Displays/Mats

Client: Philip Morris USA
Producer: Display Systems Inc.

Product: Schieffelin & Somerset Co. Dimple Pinch Scotch whisky
Number of displays: 1,000
P-O-P companies: Warwick Products Co., (manufacture), Cleveland; GWB Productions, (design and sales promotion), New York
Distribution: Liquor stores and night clubs
Introduction: May 1993
Duration: Permanent
Construction: High-impact ABS plastic, Duratrans prints
Schieffelin & Somerset is utilizing a light box that is fabricated and shaped to the contours of its Dimple Pinch Scotch whisky bottle.

Products: Hi-Tec, 50 Peaks and Magnum hiking boots
Number of displays: 3,000 banners for each brand; 2,000 posters; 3,000 3-D signs for each brand; 4,000 Lucite countertop shoe shelves; 4,000 boulders; 4,000 slatwall shoe displays
P-O-P companies: Woods Group, (slatwall displays), Aptos; Santa Cruz Industries, (boulders), Santa Cruz; Steve Sheppard Design, (3-D signs), Modesto; G&R Plastics, (slatwall shoe shelves), Sacramento; The Anchor Group, (banners), Sacramento, all of Calif.; Hutchison & Co., (Lucite countertop shoe shelves), Boston

Client: Audiovox Corp.
Producer: Ultimate Display Industries

Client: Guerlain
Producer: Display Masters

Product: Color cosmetics
Number of displays: 20
P-O-P company: Princeton DisplayGroup Inc., Princeton Junction, N.J.
Distribution: High-end specialty stores
Introduction: May 1993
Duration: Permanent
Construction: Acrylic
Piere Auge gives its Color cosmetics an in-store push with a display that promotes cleanliness and good hygiene, not to mention tripling sales.

Client: R.J. Reynolds Tobacco Co.
Producer: Trans World Marketing

Client: Philip Morris Inc.
Producer: Thomson-Leeds Co.