Countertop Displays/Mats

Client: Cosmair Inc.
Producer: Consumer Promotions International

Client: Kool-Vue, Div. of Perfect Fit Enterprises
Producer: Inland Paperboard & Packaging Inc.
Comments: The display's unusual trapezoidal shape attracted attention. The hands-on product demonstration of the mirror effectively educated consumers.

Product: Wood restoration products
P-O-P company: Green Bay Packaging, Green Bay, Wis.
Distribution: Hardware stores
Introduction: May 1998
Duration: Temporary
Construction: Corrugated paper
Abatron Inc.'s first display for its wood restoration products is a corrugated prepacked shipper with a simple, but effective design. It features the company's entire line of products and a brochure holder.

Client: Microsoft Corp., Redmond, Wash.
Product Promoted: SideWinder Force Feedback Pro
Objective: To develop a modular, compact, core display with add-on graphic elements for various retail space placements and to create easily changed language graphics. To allow shoppers to test the six top forces while graphically reinforcing the technology features and benefits.
Introduction: September 1997
Construction/Materials: Injection-molded and vacuum-formed plastic, litho and screened graphics, electrical wiring, custom circuit board and speaker

Client: Bell Atlantic Mobile
Producer: Telescan Systems Inc.
Comments: This display features ViewScan Internal, a self-contained interactive video module. It includes a touch-sensitive graphic with buttons for twelve Bell Atlantic Mobile products and services. All the video is stored on a CD. The unit counts the number of customer interactions and product references.

Client: Robert Mondavi Coastal Wines
Producer: Ruszel Woodworks
Comments: This mini-boat was designed as a countertop version of a floorstand display. The key here is the versatile center divider. It can support either a large display bottle or accommodate three small bottles.