2011 Shopper Marketing Effies Announced Candy & Snack Report: Second That Emotion Marketers of snacks and candy find ways to connect with shoppers beyond price promotions Kellogg Introduces Cereal in New Market Integrated Crunchy Nut campaign tries to convert U.S. consumers Allegra Stays Top of Mind at Walmart Walmart Gives Shoppers the Basics Shaner Out, Roces In at Save-A-Lot Walmart, P&G Tell the 'Truth' Summit 2011: Kimberly-Clark Aims for the Sweet Spot Consumer Electronics Report: It's More Show Than Tell Marketers of consumer electronics keep it simple by emphasizing product benefits and offering demos Who's Who in Merchandising First Previous 238 239 240 241 242 Next Last
