Walmart Helps PepsiCo Deliver 'Halo 4' XP Points Quaker Plays with NFL Sponsorship Contest positions oatmeal as nourishment and healthy option for active kids Nestle Waters Brings Pink Packs Back to Stores Directs consumers to website to make donations Truvia Filling Gaps in Product Understanding Cargill spends $30 million on a fully integrated campaign that elevates the brand Kimberly-Clark Wants to 'Talk' Menopause Supports Poise line extension with dedicated website and account-specific retail activity Social Media Extends 'Madden' Campaign EA Sports promotes video game franchise well before, during and after launch Waiting for Cyber Friday Customizing the Holidays Retailers build seasonal differentiation through exclusives from national brands Unilever Tosses 'Game Day Touchdowns' K-C Program 'Shares' Value Proposition Insights shape the launch of a Scott brand loyalty program First Previous 213 214 215 216 217 Next Last