Customizing the Holidays Retailers build seasonal differentiation through exclusives from national brands Kimberly-Clark Wants to 'Talk' Menopause Supports Poise line extension with dedicated website and account-specific retail activity Quaker Plays with NFL Sponsorship Contest positions oatmeal as nourishment and healthy option for active kids Unilever Tosses 'Game Day Touchdowns' Social Media Extends 'Madden' Campaign EA Sports promotes video game franchise well before, during and after launch Nestle Waters Brings Pink Packs Back to Stores Directs consumers to website to make donations K-C Program 'Shares' Value Proposition Insights shape the launch of a Scott brand loyalty program Waiting for Cyber Friday Truvia Filling Gaps in Product Understanding Cargill spends $30 million on a fully integrated campaign that elevates the brand Summit Agenda Announced Walmart Makes 'More' Out of Christmas Solution Provider News: February 2013 First Previous 179 180 181 182 183 Next Last
