Unilever Co.

We showcase physical activations from unique collaborations between unlikely partners, such as Milk-Bone and Peeps.

For the second year in a row, Hayden Products’ Walmart-exclusive cosmetics brand is selling a Girl Scout Cookies-inspired makeup collection.

Read about the 25 marketers who are forging the evolution of retail media and advancing connected commerce across the path to purchase.

The Unilever hair-care brand activated its 18th annual sponsorship of New York Fashion Week in February by launching an A-List Collection exclusively at Target.

The Million Hour Volunteer Rally has included partnerships with and in-store displays from Kellanova, Unilever and others.

The celebrity hairstylist launched a line of haircare products exclusively at Target in late December.

This month, we’re showcasing physical activations from unique collaborations between unlikely partners.

Five campaigns won OmniShopper Awards in the "Integrated Path to Purchase Activation" category.

Seven campaigns won OmniShopper Awards in five "Digital" categories.

Three campaigns won OmniShopper Awards in two "Collaborative: Brand-Retailer" categories.

Unilever’s supplement brand launched its first ever limited-edition seasonal collection as a Target exclusive.

We present a case study for this 2024 REGGIE Award winner: Walmart Ugly Sundaes.