Sam's Club Becomes 'Game Day Central' Category Management Rides Along with Shopper Marketing Sara Lee's shopper marketing model incorporates an old-school practice Kmart Creates Its Own 'Christmas Story' An Update on Collaborative Shopper Marketing Meijer Has a Digital Holiday H-E-B Takes Holidays Home Who's Who in Shopper Insights 2010 Walmart Rolls Out Savings-Minded Services Going Where CPGs Do Research Companies like Hewlett-Packard and GlaxoSmithKline use on-site facilities to test visual merchandising, study shopper reactions and improve retailer relations CPGs Get Better at Organizing Around Shopper Marketing Who's Who in Shopper Marketing 2010 FSI Report: Aug. 15, 2010 First Previous 17 18 19 20 21 Next Last
