Target Has Another Summer Black Friday Trends in Experiential Marketing Agency executives identify engagement content, mobile apps, Millennials and technology as driving forces in this evolving discipline Pre-shop Research Study: Why Shoppers Visit Retailer Websites Q&A with Terese Herbig Retail Intimacy, Part 12: Walmart: How to Win Now With its renewed commitment to EDLP, Walmart is cutting back on co-op partnerships and urging marketers to think more strategically about their shopper programs. Here's how they can continue to win. K-C's Depend Builds 'Underwareness' New Silhouette product rollout and campaign targets younger female consumers Experiential Marketing at Retail Manufacturers partner with retailers to engage consumers in and away from stores Eyes in the Aisles: Early BTS Hits & Misses Target, J&J Make First Aid Stylish Former Target Exec Joins Rite Aid Target's Chief Merchandiser Bows Out First Previous 126 127 128 129 130 Next Last
