POPAI Announces OMA Award Winners Tobacco Challenges Continue Restrictive buydown agreements are creating more tension in a category already limited to marketing its products on one battleground -- the retail environment R.J. Reynolds Thinks Green for New Smokes More "Pleasure to Burn".... Cashing in on Convenience Competition, floor space and time are tight in the complicated but lucrative c-store arena. Tobacco's Last Frontier As regulations restrict options, tobacco companies are fine-tuning their efforts to maximize their P-O-P programs R.J. Reynolds Wins Display of the Year - Permanent OMA Award Cigarette Launch Eclipses Counter Merchandising, Reality Meet in R.J. Reynolds Lab Store First Previous 1 2