Category Report: Book Merchandising Book marketers find more success placing displays in alternate channels rather than major chains like Barnes & Noble and Borders Institute, Motivation Show Team for 'Marketing Days' Awards: 2006 PMA Reggie Winners Case studies from the Promotion Marketing Association's annual awards program Theaters Respond to Declining Ticket Sales With summer sales at a new low, studios and theater owners look to non-traditional marketing for a boost 2005 PMA Reggie Award Winners Case studies from the Promotion Marketing Association's annual awards program 2004 PMA Reggie Award Winners Reggie Award-winning promotions open the doors to stores First Previous 1 2
