EA Has 'Harry,' 'Rings' and Some P-O-P Magic Perfecta Helps Consumers Find Zim's Crack Creme In Stores Promotional Program Shows Brushing Isn't Child's Play Extensive research and P-O-P back Gillette's Oral-B stages launch 2001 P-O-P Snapshots Highlights of recent and upcoming P-O-P promotions by more than 40 top companies Pet Projects A strong economy and a rise in pet superstores ushered in a new era of competition and creativity in pet supply merchandising. Wrigley Enters New Store Aisle New promotional program helps introduce Surpass Antacid Chewing Gum P-O-P Fuels Gillette's Venus Launch Colgate Displays to Convert Manual Toothbrush Users Drugstore P-O-P Merchandising Transforms Drugstores Into Destination Stops It's Not Your Father's Stationery Store A Report on the Office Supply Channel First Previous 6 7 8