Microsoft

Former chief operating officer Rahul Choraria succeeds co-founder Sandeep Kella, who now leads the board of directors alongside two new members.

The premium ad placement is now available across the retailer media network’s entire Partners Club network and its self-service platform.

The Kitchener, Ontario, station is the first of 200 planned conversions.

Home Depot updated Retail Media+ to Orange Apron Media and introduced a new partnership with Univision.

Jessica Hendrix will oversee Hy-Vee’s marketing efforts and retail media network growth and strategic operations.

The digital marketing trends that defined the fourth quarter of 2023, according to Skai, include commerce ads boosting paid social investment and cost-per-click growth propelling retail media spend.

CoolerX uses an AI-enabled recommendation engine to identify precise marketing activation opportunities in stores for brands and retailers.

The discount grocer is recruiting retail media-focused talent to begin building its own network across all the markets it operates in.

Book store Village Vanguard leverages the solution to observe viewership of promotional videos and advertising on in-store screens by tracking time spent by shoppers in front of the signage.

After debuting its retail media network in October, the U.K.-based retailer went live with sponsored digital campaigns on its website in November with Unilever and Beiersdorf first.