Walgreens Forms Baby Club Kotex, Dollar General Make Their Getaway 2013 Shopper Marketing Effie Winners Landing an 'A' Launch Kimberly-Clark works strategically to win retailer engagement for large brand initiatives Kotex Lets Walgreens Know Rite Aid Fetes 50 Years Walgreens Tries to Corner the Baby Market Kroger Stays on the Daytona 'Fast Track' Dollar General Aims for Another 'Fresh Start' Social Buying and CPGs Brands mostly leave the 'buying' behind while figuring out how to best leverage social sites in their shopper marketing Walmart Stays on 'Track' Winn-Dixie Deals in Dollars First Previous 22 23 24 25 26 Next Last