Kmart Promotional Activity, 2001-2003 2001 P-O-P Snapshots Highlights of recent and upcoming P-O-P promotions by more than 40 top companies New Niches, Market Pressures Drive Cosmetic Display Trends 1997 P-O-P Trends Report: Marketer Survey Shifting retail sends marketers scrambling. Customized P-O-P is called for, but low cost, speed still required. First Previous 1 2
