People to Watch 2014: Krystina Robinson, Heineken USA Newcastle Celebrates 'Underdog' Role Campaign leverages excitement surrounding annual NCAA basketball tournament Super Bowl Co-Op FSI Roundup, 2014 Comings and Goings: December 2013 Happy New Normal! Ahold Stocks Up Before Getting Its 'Game On' Still Thirsty for Dos Equis 'Most Interesting Man' campaign shows staying power, connects digital with in-store Kroger Puts Beer Back on Tap for Summer Heineken Hires Cat Man Head Sara Lee Taps Beverage Unit Head Passive-Aggressive Marketing 101 Beer, Wine & Spirits and Social Engagement Recognizing its natural fit, alcohol marketers work to leverage the power of social media First Previous 2 3 4 5 6 Next Last