Kroger Sails with Nemo The Intelligent Shelf RFID tags may boost P-O-P compliance, effectiveness and create a measurable medium Wal-Mart Springs into Events Brands provide special "retailtainment" activity Sweets Sales Get Sweeter Candy and gum products are gaining in-store visibility and stronger sales through creative packaging and P-O-P. Hall of Fame Profile: Chris DeMarco A profile of Pepsi's Christopher DeMarco BP 'Connects' with P-O-P Pepsi Sings Blue with New Launch Dr Pepper Joins the Cola Color War Drugstore P-O-P: A Dose of Convenience To get more customers into stores, drugstores are supplementing their pharmacy and OTC offerings with a product mix and marketing programs that rival c-stores and larger retailers alike. Patent Infringement: Display Technologies Inc. v. Paul Flum Ideas, Inc. First Previous 128 129 130 131 132 Next Last