Formula for Growth: Innovation, Big Data & Analytics Club Store Strategies for National Brands Family Dollar: Land of Opportunity Bloom: Fast-growing chain stays relevant by focusing on, winning over the 'value shopper' GfK Acquires Knowledge Networks Biz Schools Get in the Shopper Marketing Game Undergrads, graduates and professionals all have something to learn Apparel Takes Risks Social marketing, scent technology and 'recessionista' appeals make fashion a category like no other Study Highlights Buying Power of Most Loyal Shoppers From the Web to the Store Shopper marketing principles do apply online; companies seek to understand the Web's place on the path to purchase It's Not Easy Buying Green False claims could destroy shoppers' trust in green products Shopper Marketing 3.0: Unleashing the Next Wave of Value First Previous 2 3 4 5 Next Last
