2001 P-O-P Snapshots Highlights of recent and upcoming P-O-P promotions by more than 40 top companies Colgate Displays to Convert Manual Toothbrush Users Red Devil Roller Makes Squeeze Tubes Easier, Longer-Lasting Leveraging Your Sampling Program Virtual P-O-P Peapod's 'cyber-merchandising' may help marketers hone promotions Colgate's Total Integrated Marketing Flawless P-O-P planning and execution gives Colgate-Palmolive reason to smile Colgate Rolls Out Displays for Wave Toothbrush Exploring the Floor Frontier This bottom-line technology is breaking new ground in retail and other applications First Previous 38 39 40