Cleveland Avenue

Many see P-O-P purchasing methods changing, but not all agree on how the changes will occur

Whether it's a short-term project or a long-term relationship, finding the proper P-O-P company to work with is vital

Many marketers like open-bid situations to ensure low cost and strong creative efforts, but they pay for it in the end

Some marketers are creating exclusive partnerships with vendors, but some are hesitant about commitment

Wall-mounted, P-O-P kiosks that respond to voice commands aren't ready for retail -- yet. But they aren't far off.

Lockout Lets Brewer Update P-O-P