In-Store Marketing Effectiveness: Allocating Investments and Managing Insights for Improved Performance An industry report written by the Institute in collaboration with Menasha So-Lo-Mo Spotlight: Hillshire and Beacons Solution Provider News: November 2014 Safeway 'Gears Up' with PepsiCo P&G brandSaver: October 2014 Inside Insights, Part 1: Aligning Research for Shopper Marketing Success It's a brave new world as marketing researchers take a fresh approach with shoppers at the core. Solution Provider News: October 2014 Who's Who in Shopper Marketing 2014 Co-Marketing: Understanding the Philosophies and Strategies Behind CPG Partnerships Retail Intimacy, Part 8: Adapting with Amazon Solution Provider News: August 2014 Data-Driven Shopper Marketing, Part 3: Closing the Loop to Purchase First Previous 61 62 63 64 65 Next Last
