Capgemini

From Progressive Grocer, April 4:

From Progressive Grocer, March 29:

From Progressive Grocer, March 15:

The following is the first in a three-part series from Edge by Ascential on e-commerce packaging optimization and the challenges and opportunities of translating packaging strategies to the digital shelf. From CGT, Feb. 25:

Retailers’ increasing success with own-brand products is forcing national brands to address their dwindling competitive advantages

Amid any confusion and uncertainty as consumer goods companies wrap their heads around the concept, experts say AI will be the only way to meet the demands of consumers going forward.