VIDEO CASE STUDY: Bodyarmor Hydrates Spring Breakers at 7-Eleven Courtney Nordin explains how the brand found success with this program, which won a 2025 OmniShopper Award. 2025 OmniShopper Awards: Collaborative: Brand-Retailer Four campaigns won OmniShopper Awards in two "Collaborative: Brand-Retailer" categories. 2025 OmniShopper Awards Winners Mondelez, Molson Coors, Colgate-Palmolive and Avocados From Mexico are among this year's winners for standout activations driving shopper impact. Kraft Heinz Promotions Entice Sobeys Shoppers Kraft Heinz Co. has encouraged Sobeys shoppers to stock up with a series of bulk-purchase incentives.