Ahold Delhaize

CPG brand marketers in this year's survey indicated that RMNs are as or more effective than other digital media, and they’ve increased investment in them, among other findings.

The brands did social media outreach together and also activated at numerous retailers, including Walmart, Albertsons Cos., Ahold Delhaize and Kroger.

The 2024 “Retailer Receptivity Guide” reveals how 54 in-store marketing tactics are received (or not) by 15 major U.S. chains.

A new state law allows the company to diversify its alcoholic offerings beyond beer and wine at 138 Giant and Martin’s stores.

Instacart, Ahold Delhaize, Google and others announced retail media-related advancements, collaborations and other news last month.

In her new role, Rebecca Lupfer leads all aspects of merchandising as well as commercial planning and pricing.

Havas Media Network will scale and support media strategy, planning and activation for four of the retail giant’s five U.S. banners.

AD/01 will focus on innovation, from web and app development to joining and initiating strategic projects in e-commerce, infrastructure, data, loyalty and core retail.

While retailers are increasingly leveraging technology to enhance the in-store experience and address labor challenges, investments in micro-fulfillment centers have slowed slightly.

Recent retail news includes Sam's Club adding innovations to improve customer experiences, and 7-Eleven launching a sweepstakes for loyalty program members.