Epsilon

The co-op’s retailer media network and immersive store format are working in tandem to drive sales growth and deliver targeted engagement opportunities for brands.

Here are ways for brands to stay relevant before, during and after major occasions.

Research shows cost-conscious parents are strategic, digitally influenced and reward-driven.

Following a quiet April rollout, the grocer shares how new tools are streamlining execution and meeting growing CPG demand for flexibility.

Brands and retailers are embracing game mechanics in physical retail to create immersive experiences and generate consumer insights.

Here are key questions brands should ask partners to optimize their investment, writes Adam Skinner of Epsilon.

Here are steps organizations can take to leverage this significant growth driver, writes Adam Skinner of Epsilon.

P2PI chats with the retailer's Eliza Ollinger on the launch of its media network, AI's role in the retail media landscape and chicken season.

See how AI, social media, inflation and digital engagement are shaping the retail landscape across generations. 

The shift can create a win-win situation for brands and retailers, writes Adam Skinner of Epsilon.