Wal-Mart, Coke Tackle School Spirit Creative Touches Examining the impact of brand communication and consumer promotion on the sales lift generated from displays Price is Nice An Ad Age study finds price offers have the greatest influence on 'spur of the moment' purchases How Do Front and Back Package Labels Influence Beliefs About Health Claims? Anheuser-Busch Inks Deals With NFL Teams Kraft Cross-Promotes Beer, Snacks Now Showing...In a Store Near You In-store media networks place ads into stores with full retailer compliance. However, navigating the range of options and the patchwork of coverage remains a challenge. Liquid Assets Spirits, wine and beer marketers are adding some pizzazz to the category with new products and marketing programs. Kraft, Coca-Cola Reunite for 'Emeril' Super Bowl Promotion Bayer Claims There's Life After the Party Last Call for Recovery! Wizards of the Coast Debuts NFL Showdown 2002 Daunte Culpepper standee creates awareness for new card game category Honeywell Teams with NFL for Prestone Super Bowl Sweepstakes First Previous 69 70 71 72 73 Next Last