Experiential Marketing: Can It Be Localized, Personalized and Scaled Up Affordably? General Mills Pops in for a Holiday Visit Ideas Only Work When They Get Executed BJ's Puts Together Some 'Holiday Happenings' PetSmart Has Much to 'Celebrate' Solution Provider News: December 2013 Truvia Renews Focus on Trial Integrated campaign moves past education to sampling, coupons and a money-back guarantee Global Perspectives: Coming Clean in Supermarkets Retailer Promo Guide 2013: Walmart An excerpt from the 2013 Retail Promo Guide Retailer Promo Guide 2013: Publix An excerpt from the 2013 Retail Promo Guide First Previous 60 61 62 63 64 Next Last