Institute Partners with Effie Worldwide for Shopper Marketing Effie Competition New categories in greatly expanded competition reflect growing focus on shoppers vs. consumers Best Buy Breaks Ground in 'CityVille' ShopRite Rewards Learning Google Buys Zavers Publix Preps for School with ConAgra, Mills Safeway Stays Steady with '10% Back' Effort Family Dollar Carries Out a School 'Assignment' OfficeMax Stages the 'Best School Year Ever' Packaging: The Customization Debate Brands want to infuse packaging into the shopper marketing mix, but the practicality of getting it done isn't clear Kroger Schools Shoppers with Discounts, Gift Cards First Previous 389 390 391 392 393 Next Last
