Albertsons Debuts In-Store Digital Display Network Albertsons Media Collective is piloting the initiative this summer with Mondelez as a launch partner. Dick's, Roku Team Up to Elevate Audience Targeting Dick's Media becomes the first retailer media network to integrate with Roku Data Cloud, the streamer's clean room environment. Instacart Expands Trade Desk Partnership to Enhance Targeting, Measurement The goal is to improve programmatic campaign performance on the open internet with retail media data. The Quiet Tech Shifts Behind On-Site Retail Media's Sponsored Surge Strategic changes are turning retail media into a true contender for brand dollars, writes Sarah MacKinnon of Pentaleap. Lyft Bolsters Ad Transparency, Performance Measurement A partnership with DoubleVerify enhances in-app advertising with geo-targeting, attention metrics and other tools. Sponsored In-House Retail Media is a Golden Opportunity for the Right Partners Ecrebo empowers retailers to cost-effectively grow their owned and operated retail media inventory. Unpacking the State of Retail Media Skai's Nich Weinheimer joins P2PI's Cyndi Loza to unpack the key takeaways from this year's 2025 State of Retail Media report. Neutrogena Offers 'Reboot' at Walmart Kenvue Brands’ Neutrogena encouraged Walmart shoppers to “reboot your routine” with a New Year’s resolution-themed bulk purchase incentive. Chewy Supports Nom Nom's 'Enrichment Magic' Digital Campaign The effort leverages Kristin Chenoweth’s star power and Chewy’s retail media ad placements. Mood Media Hires David Simon to Lead Advertising, Vibenomics, In-Store Marketplace Simon will focus on integrating the companies’ retail media capabilities. First Previous 24 25 26 27 28 Next Last
