Path to Purchase

Solutions & Innovations (March-April 2024)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.
Solutions & Innovations (January-February 2024)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.
2023 OmniShopper Awards: Integrated Path to Purchase Activation
Three campaigns won OmniShopper Awards in the "Integrated Path to Purchase Activation" category.
Solutions & Innovations (November-December 2023)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.
MasterChef Learnings and Omnichannel Strategies at P2PI LIVE
Influencer and “MasterChef” finalist Jennifer Maune put on a cooking demonstration during the day two keynote address at P2PI LIVE & Expo.
Solutions & Innovations (September-October 2023)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.
Solutions and Innovations (July-August 2023)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.
Solutions & Innovations (March-April 2023)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.
Solutions & Innovations (January-February 2023)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.