Price is Nice An Ad Age study finds price offers have the greatest influence on 'spur of the moment' purchases Wal-Mart Springs into Events Brands provide special "retailtainment" activity Better Health Foundation Educates Kids In-Store Staying Ahead of the Game VTech continues to evolve to ensure its electronic learning games and its P-O-P materials remain state-of-the-art in a competitive market CAT Footwear Takes a Walk on the Casual Side Palm Uses Packaging, P-O-P to Differentiate PDAs Display Equals Discount Results from a study on supermarket shopper perceptions conducted exclusively for the In-Store Marketing Institute Diageo Gets 'Manly' With Smirnoff Ice Triple Black P-O-P On-Premise Debuts Big Lots Strategic Overview Merchandising and marketing highlights from Big Lots' latest 10-K (for the fiscal year ended Feb. 1, 2003) First Previous 476 477 478 479 480 Next Last
