The Famous Grouse Goes Golfing Reebok Hip-Hops Into Stores With New Line Kraft Launches Interactive Display for Kool-Aid Logitech Endcap Wins Display of the Year OMA Award Tylenol Floor Display Wins Display of the Year Award in OMA Competition Pete's Pitches 'Lighter Side' for Summer Brew Gambrinus Co. launches its summer campaign with a much better-looking spokesmodel than last year's Trying Promotes Buying The costs are down and the technology is in place -- now marketers need to exploit the full potential of interactive P-O-P All Roads Lead to Point of Purchase Supermarkets that try to squeeze in as many products and promotions as possible must be aware that too many messages or brands will only confuse shoppers. 7-Eleven Joins Hulk-mania Target Races with Indy 500 Price is Nice An Ad Age study finds price offers have the greatest influence on 'spur of the moment' purchases Wal-Mart Springs into Events Brands provide special "retailtainment" activity First Previous 397 398 399 400 401 Next Last