Black Tie Appetizer Packaging
Client: Heinz North America
Country of Production: United States
Distribution: Kroger and other supermarkets
Intended Length of Use: 2 months
Producer: Menasha Packaging Company
Unit Cost: Under $10
Production Date: 6/7/2007
Number of Displays: 300,000
Objectives: Launch new brand and line of 18 premium-priced appetizer products into Kroger and other supermarkets