Packaging

Snack brands leverage legendary player through social media, in-store activity

Client: Procter & Gamble, Cincinnati, OH
Product(s) Promoted: Gillette ProGlide Razor, Sensitive Shave Prep & Man of Steel Blu-Ray Rebate Card
Distribution: United States and Canada
Production Run Quantity: 500,000
Introduction: 11/1/13
Intended Duration: 2 months
Dimensions (H x W x D): 9" x 6" x 4"
Weight: 1 lb.

Client: Bimbo Bakeries USA, Horsham, PA
Product(s) Promoted: 3 varieties of Eureka! Organic bread
Distribution: California — Albertson's, Sprouts, Ralph's, Raley's, Winco, Target.
Number of Stores: 1,000+
Production Run Quantity: N/A
Introduction: 1/1/13
Intended Duration: Indefinitely
Dimensions (H x W x D): 8" x 5" x 4"
Weight: 1 lb.